13
Jan
After months of anticipation, the YEEZY Gap train is officially moving. On Monday night, ESPN aired the first-ever commercial for the collab, a hauntingly dark and mystical clip set to Kanye West’s Donda track, “Heaven and Hell.”
The two-and-a-half minute video features figures walking around a city, all wearing matching black hoodies and sweatpants, with masks covering their entire faces, in a quintessentially West way. The shot jumps to a view of West’s silhouette, rapping in front of a bright light, his own zipped-up mask over his face. As he raps, hundreds of the sweatsuit-clothed figures float around him. The video ends with various shots of what looks to be an uprising, followed by a black screen with the YZY symbol.
Of course, the...
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