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27 May

EADEM’S VIRAL “LE CHOUCHOU” SOFTENING LIP BALM JUST GOT EVEN JUICIER (Hypebae)

1 of 6 2 of 6 Eadem 3 of 6 4 of 6 Eadem 5 of 6 6 of 6 Meet “Guava Fresca.” Eadem‘s fan-favorite “Le ChouChou” Softening Lip Balm is getting a summer refresh with the debut of its newest shade, “Guava Fresca.” The makeup and skincare hybrid delivers a sheer wash of juicy color while deeply nourishing lips, making it the ultimate warm-weather essential. “Guava Fresca” joins the “Le Chouchou” family and its five other shades, including “Boba Bounce” and “Burnt Malai.” The high-shine lip balm’s formula includes moisturizing and replenishing ingredients like AHAs, enzymes and African mongongo butter, alongside collagen-boosting peptides that exfoliate, plump and hydrate. When wearing the product, you won’t need to worry about reapplication or stickiness — it stays on for hours without any mess you might get from a gloss. Plus,...
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27 May

MIENNE TAPS JULIA FOX, LOLA LEON AND PARRIS GOEBEL TO FRONT ITS DEBUT CAMPAIGN (Hypebae)

1 of 10 2 of 10 Mienne 3 of 10 4 of 10 Mienne 5 of 10 6 of 10 Mienne 7 of 10 8 of 10 Mienne 9 of 10 10 of 10 “If skincare can turn you on, what else can?” Mienne is making its debut as the “first luxury house dedicated to desire,” unveiling its “objects of desire” — a collection of products that allows you to turn body care into a sacred ritual. Alongside its launch, the brand is inviting three women who it deems as “muses” to star in its campaign, including Julia Fox, Lola Leon and Parris Goebel. “A Mienne ‘Muse’ embodies the brand’s ethos of composure, confidence and liberated sensuality,” the brand said in a press statement. “‘Muses’ freely express their desire, inspiring to deepen and redefine their relationship to their inner and outer worlds. If skincare can...
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25 Apr

CAN THE FUTURE OF BEAUTY BE FOUND ON OUR PLATES? (Hypebae)

Boy Smells, D.S. & Durga, Soft Services, Milani If your cosmetic bag looks more like a dessert menu these days, you’re not alone. Food has always been more than fuel — it’s comfort, culture and an integral part of our lives. Food is crossing over into beauty, borrowing from the kitchen to reinvent what beauty can smell, look and feel like. From whipped textures that feel like frosting to scents that echo your favorite coffee order, the beauty world’s appetite for the delicious is no novel trend. Beauty lovers are increasingly seeking products that cater to their wellbeing in more ways than one, drawing on flavors and feelings we associate with joy, warmth and even nostalgia. Meanwhile, the rise of “sweet treat” marketing across industries signals...
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25 Apr

GETTING READY: XG’S STAR-MAKING COACHELLA DEBUT (V Magazine)

As the sun set over the desert and the sky turned gold, the energy backstage was electric. Coachella 2025 Weekend 2 was moments away, and XG was getting ready to take the stage with crowd favorites like “WOKE UP,” their early 2024 single, and “IS THIS LOVE” from their mini album AWE. The project that earned them a spot on the Billboard 200. They opened in vivid red flame-shaped halter tops and marbled wide-leg pants. Crimson eyeliner, electric hair streaks, and colorful face gems elevated the look, adding an extra layer of visual impact. Midway through the set, they transformed. Jurin, Chisa, Hinata, Juria, Cocona, Maya, and Harvey returned in pastel pink corseted tops airbrushed to mimic muscle contours, flared pants...
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18 Apr

11 Festival Beauty Must-Haves to Keep in Your Suitcase (teenVOGUE)

MATT WINKELMEYER/GETTY IMAGES Festival season is here, which means it's time to stock up on the festival beauty products that will make your life easier while on the ground. Coachella 2025 is kickstarting this year's festivities, and with a slew of festivals to follow all summer long, we're keeping our best beauty products in tow. From a strong deodorant to the perfect multi-purpose sunscreen, we need all hands on deck to have a successful time standing outside for eight-plus hours three to four days in a row. Festivals have become a popular hot spot for young people, mainly because they are an affordable way to see multiple of your favorite artists. (We all know how much concerts cost these days, right?) However, we get so caught up...
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16 Apr

SZA ANNOUNCES FUNCTIONAL MAKEUP LINE NOT BEAUTY (V Magazine)

Known for her poetic, soulful lyrics and award-winning hit songs, SZA is now channeling her iconic artistry into a new project — the launch of her clean beauty brand, NOT BEAUTY. SZA will begin rolling out the first product line exclusively through pop-up stores during the Grand National Tour, starting April 19. Courtesy of NOT BEAUTY “NOT BEAUTY wasn’t about me trying to enter the beauty market, it’s about me filling a need, it’s about me needing something that lasted as long as my show, as long as my conversation, as long as my date,” SZA said. “There was nothing that existed that did that for me and also made me feel moisturized. I don’t know much about much, but I know...
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3 Apr

MAC COSMETICS REVAMPS ITS CLASSIC “LIPGLASS” RANGE WITH TWO NEW PRODUCTS (HypeBae)

MAC Cosmetics wants to revolutionize lip gloss with a makeup formula that delivers intense color payoff minus the sticky mess, so the brand is adding to its “Lipglass” collection with the new “Lipglass Air” Non-Sticky Gloss and the “Lipglass” Blow Plumping Oil. The “Lipglass Air” Non-Sticky Gloss provides the lips with eight hours of hydration and feels light as air. The range includes the shades “Zephyr,” “Opal,” “Behaved,” “Snobbish,” “Spritz,” “Instinct,” “Casual,” “Talented, “Aesthetic” and “Quality.” Within these hues, you can find everything from clear to brown to bright pink colors. Its finish is shiny, almost mimicking the look of glass. The other new release, the “Lipglass Blow” Plumping Oil, utilizes ginger extract and capsicum to subtly plump the lips while delivering the protection and nourishment of...
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1 Apr

8 Best Spring 2025 Nail Trends, According to An Expert (Cosmopolitan)

Matteo Valle The overarching theme among spring's 2025 nail trends is simplicity. Sure, we have a few unexpected pops of color and design elements (mismatched nail art, charms, we love you) but for the most part, things feel kinda minimal around here with a focus on nail health and simple nail designs rather than intricate art. “Overall, the vibe right now is all about soft, wearable, and effortlessly chic nails,” says nail artist Erica De Los Santos. “Whether you go for a clean sheer look or add a little texture and detail, it’s all about finding a style that feels polished but not overdone.” Take a look at the below trends to see for yourself. Everything from pastel shades (makes sense) to basically naked nails...
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1 Apr

Experts Are Calling It: These 7 Perfume Trends Will Be Taking Over for Spring 2025 (Cosmopolitan)

Courtesy of Phlur / Arquiste We may earn commission from links on this page, but we only recommend products we love. Promise. Just like I swap the clothes in my clothes to match seasonal trends, I always edit my perfume collection to vibe with the time of year. Like, I couldn't possibly wear a heavy vanilla perfume when it's above 65 degrees, just as I wouldn't dare spritz on a bright citrus fragrance unless it's summer. Spring has its own scent rules and a whole new set of trends that dominate the season too. Sure, I could easily stick to the basics (fruity perfumes and sexy beachy notes, maybe), but experts say the coolest fragrances to douse yourself in right now aren't so obvious. We're moving...
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31 Mar

TikTok Loves This Viral $42 Slick-Back Brush. Does It Live Up to the Hype? (W Magazine)

Image treatment by Ashley Peña We may receive a portion of sales if you purchase a product through a link in this article. I’m not ashamed to admit that styling my hair is my least favorite part of getting ready. While I could happily sit and do my makeup for hours, my hair is a different story. I don’t have a hairstylist bone in my body, and especially when it comes to updos, my unruly, frizz-prone strands have me waving a white flag of surrender. But all of that changed when I started using the Emi Jay Mini Boar Bristle Brush. Is it dramatic to say that I’m a happier person having this boar-bristle hairbrush in my life? Yes. Is it true? Absolutely. I credit my...
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