In the burgeoning era of influencer beauty collaborations, knowing who truly has a say in what products they put their name on can be a tightly held industry secret. But the new HipDot x FacedByKareem Palette is all about transparency and teamwork.
In February, makeup artist Kareem Maliek Rogers, known as FacedByKareem to his 20,400 (and counting) Instagram followers, put together a proposal for a sunset-meets-neutral palette — down to the exact undertones, fonts, and shade names he wanted to include — and HipDot created it to a T.
"I put the shade name, what it meant to me, the undertone, like, slightly red, slightly golden, neutral but still have like a little bit of coolness to it. I made it very specific in the email," Rogers...
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