This year, charms, trinkets and toys have taken our outfits, homes and overall style to a whole new level. Bag charms are no longer just a nostalgic throwback to childhood, they’ve made a major comeback, with all of our handbags getting the “Birkin-ified” treatment.
Leading the bag charm movement is POP MART, a brand renowned for its blind box figures and charms, which has found massive success under the umbrella of StockX — a powerhouse marketplace dominating the digital world with its viral blind boxing videos and high-in-demand drops. According to its latest report, it is now the platform’s second most-traded collectible brand, averaging over 1,000 daily sales in January 2025. Its meteoric rise is largely driven by the runaway success of Labubu, one...
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