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12 Feb

Proenza Schouler Brings The Southwest To NYFW With ‘Arizona’ Fragrance Launch


Beloved New York brand Proenza Schouler provided an escape from the blustery rain of this year's NYFW, instead offering a getaway through scent to the quiet solitude and dusty blues and pinks of the Southwest with their new fragrance "Arizona."

Tomorrow order your Arizona Eau de Parfum exclusively on and #proenzaschouler #psfragrance #arizonastories
Proenza Schouler(@proenzaschouler)님의 공유 게시물님, 2018 2월 9 8:01오전 PST

Proenza's Jack McCollough and Lazaro Hernandez debuted the new perfume last night at the Skylight Modern with a recreation of the natural beauty they took in during a trip to the western state. The bottle itself reflects the crystals and geodes found all over the desert state, and the scent is reminiscent of a sweet-smelling cactus flower they...
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