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10 Aug

Is Kylie Jenner Set To Sell Her Beauty Empire Soon?

Kylie Jenner for Kylie Cosmetics. Photo: @kyliejenner/Instagram

The cosmetics mogul gave what is easily the most candid and in-depth interview so far about her rapidly growing business.

Beauty industry execs, are you listening? Kylie Jenner isn't anywhere near done disrupting the cosmetics industry. The 19-year-old gave what is easily her most candid and in-depth interview so far to WWD about her rapidly exploding cosmetics empire, along with mother Kris Jenner (who is the chief financial officer of Kylie Cosmetics). The interview marked the first time that the specific monetary scale of the business has been disclosed publicly, with the Jenners reported a whopping $420 million in retail sales in just 18 months for the company, even providing supporting documentation to the publication. For scale, WWD compares that number to Tom Ford Beauty, which reportedly reached $500 million in revenue after a...
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16 Jun

Did You Spot The Major Mistake In The Kim Kardashian X Kylie Cosmetics Collab?

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When Kylie Jenner teamed up with her style twin Kim Kardashian for a makeup collab, the beauty world was rightfully shook to the freaking core. The totally nude line debuted a new velvet lipstick formula that was so epic, Kylie added it permanently to the Kylie Cosmetics lineup.
But there were a few hiccups along the way to lipstick success (probably goofy af ones, like Kylie gets). For one, the promo pics looked like bacon. Sorry, Kim, but they did. The second mistake was pretty massive – but you probably didn't even notice it.

KKW
Kylie Cosmetics(@kyliecosmetics)님의 공유 게시물님, 2017 5월 3 오후 12:26 PDT

Kim is the one who actually pointed the mishap out on the season thirteen finale of Keeping Up With...
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22 Mar

Kylie Cosmetics Is Launching Five New Blushes

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Blush had a major comeback on the spring runways, where makeup artists swept bold shades of pink across models' cheekbones and up towards their temples. It's basically the one product you need this season—and Kylie Jenner knows it. Kylie Cosmetics just quietly dropped the news that five new, matte, pressed powders blushes will be launching this Friday.

Who's ready For Blush?! Kylie's Matte Pressed Powder Blushes launch THIS FRIDAY at 3pm pst ☺️
Kylie Cosmetics(@kyliecosmetics)님의 공유 게시물님, 2017 3월 20 오후 12:49 PDT

This isn't the first time Jenner launched blush, though. Inside her limited edition Valentine's Day palette called Kylie's Diary, there were two blushes called Virginity (warm pink) and First Date (tangerine). No word yet on whether or not those two...
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21 Mar

Kylie Cosmetics Matte Pressed Powder Blushes Are Coming Soon—Out of Nowhere

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Between matte lipstick, the brand-new velvet lipstick, lipgloss, highlighter, eye-shadow—both matte and cream—and eyeliner, it's no wonder Kylie Cosmetics Matte Pressed Powder Blushes are the next big thing to launch from beauty guru Kylie Jenner. She's almost done everything else! But that doesn't make this launch any less exciting, TBH. Jenner hasn't gone deep into the world of face makeup yet, and blush might be just the beginning. (Maybe foundation is next? A girl can dream.) If you follow Kylie Cosmetics launches, you know Jenner always shows off the products first on her Snapchat, unboxing and swatching so we see exactly what's coming out next. I've watched her long—very long—videos where she shows each shade in different lights. I'm sure it's...
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23 Jan

Did Kylie Jenner Just Settle a Lawsuit With One Instagram?

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When Kylie Jenner's Kylie Cosmetics holiday collection dropped last year, Los Angeles-based makeup artist Vlada Haggerty thought something about the red-and-gold imagery looked familiar—too familiar. You might remember that Haggerty claims Jenner stole the idea from a shoot she posted on Instagram months earlier, and then threatened the makeup mogul with a lawsuit for copyright infringement. Kylie Cosmetics later edited their original Instagram caption to credit @VladaMUA—then ultimately deleted the image altogether—but the damage was already done. With legal action looming, it seems like Jenner and Haggerty might have finally made up. Or at the very least, settled. Jenner just posted an image of Haggerty's work to her personal Instagram page (and Kylie Cosmetics's) with the caption "This really is everything...
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1 Aug

You’re Going to Want *Everything* from Kylie Jenner’s New Birthday Edition Makeup Collection

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Kylie Jenner, almost-19-year-old and empress of her own beauty empire, just unveiled the next product launch from Kylie Cosmetics—and it is by far the biggest launch she's ever done. The soon-to-be-birthday-girl announced her newest #SummerSurprise on Snapchat (because where else?) this afternoon, revealing what's inside that little black pouch she's been teasing on social media all week.

stay tuned on my snapchat tomorrow to watch me unwrap the next summer surprise. Any guesses? -Kylie xo
Kylie Cosmetics(@kyliecosmetics)님이 게시한 사진님, 2016 7월 30 오후 11:48 PDT

Kylie shared a series of snaps—taken outside because she "loves showing her new products in the sunlight"—to unveil the contents of the mysterious bag.

Kylie Jenner Snapchats(@kylizzlesnapchats)님이 게시한 동영상님, 2016 7월 31 오후 1:37 PDT

You can all breathe a...
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7 Jul

Kylie Jenner’s Cosmetics Company Gets an ‘F’ from the Better Business Bureau

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Though Kylie Jenner‘s lip kits have already reached cult status, at least among her ride-or-die fans, the Better Business Bureau isn’t impressed. They slapped her with an “F” rating and one out of five stars, so—sounds like they are not fans. Sorry, Kyles. You wouldn’t know it by looking at Kylie Cosmetics’ social media accounts—the Instagram is all models wearing red lipstick in bathtubs with rose petals and delicately arranged Lip Kits in clever designs—but the fledgling company has been having some growing pains since they launched seven months ago and sold out a minute later. For example, there was that whole pesky problem they had when tons of Lip Kits went missing because of their super-obvious packaging. Mad people got empty boxes delivered or flat-out didn’t...
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